Communicating NEST pensions for “New” DC savers in the United Kingdom

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dc.contributor.author Sandbrook, Will
dc.contributor.author Ravi-Burslem, Ranila
dc.date.accessioned 2019-08-01T12:19:49Z
dc.date.available 2019-08-01T12:19:49Z
dc.date.issued 2019-08-01
dc.identifier.citation Sandbrook W., Ravi-Burslem R. (2019), Communicating NEST pensions for “New” DC savers in the United Kingdom, Roma, INAPP, WP, n. 34 <http://oa.inapp.org/xmlui/handle/123456789/470> en_US
dc.identifier.uri http://oa.inapp.org/xmlui/handle/123456789/470
dc.description.abstract All UK employers now offer a pension scheme including the use of automatic enrollment. More than 9 million people have started saving into a workplace pension as a consequence. NEST is a pension scheme that any employer can use to meet its auto enrollment obligations. It was set up to serve those traditionally poorly served by commercial pension provision. NEST is built around features tested and seen as important and motivating for potential members and employers, underpinned by extensive research with future members and analysis of feedback from existing customers. The communications approach had a major focus on providing reassurance that saving is a “good” thing and NEST will look after one’s money. en_US
dc.language.iso en en_US
dc.subject Pensionamento en_US
dc.subject Previdenza en_US
dc.title Communicating NEST pensions for “New” DC savers in the United Kingdom en_US
dc.type Working Paper en_US


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